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Working in PR is seldom confused with doing the Lord’s work. As a profession, it seems to carry a reputation for telling the truth selectively, or indeed saying anything that isn’t provably untrue, for a fistfull of dollars. How do Christians working in PR square that reputation with their faith? Is there a tension between truth and business? And what advice would they have for the Church’s own public relations?
Our Guest today is Nic Daley; a hardened PR professional working for Hill and Knowlton as a Crisis Comms and reputation management specialist.